Hi I'm Lauren

A: Seasoned media strategist-storyteller-idea incubator with over ten years of experience as a “MADwoman” for top brands and agencies. A graduate of Wake Forest University (go deacs!), she began her career in her native Dallas, before hitting the gas in Chi-city. 

She’s had the fortunate opportunity to work with some of the most innovative teams developing and executing omni-channel media plans for clients like Jimmy Dean, Walgreens, Northwestern Medicine, Chrysler Fiat, Real Techniques, and more. Her particular ‘special sauce’ blends her love of data and evidence-based research with audience strategy to design executions that resonate with consumers and drive meaningful outcomes for businesses. 

Currently, she’s helping brands navigate the complex intersections of data, technology, and marketing strategy at a leading marketing technology consulting firm, Transparent Partners.

Thanks for visiting my corner of the internet. If any of this vibes with you, I’d love to connect and collaborate with you.